Don Burrows – Amazon Kindle Best Selling Author
Résumé strategist, workshop leader and author of the Amazon Kindle Do-It-Yourself Résumé-Writing Trilogy How To Get Interviews! Stop Sending Job Search Junk Mail
90% of Job Seekers, Freelancers, Solopreneurs and Executives-in-Transition will not be right for my Do-It-Yourself résumé-writing system.
But 10% of them will
FIRST CORE BELIEF: “If you can’t get interviews for jobs you want, your education and experience won’t matter”
SECOND CORE BELIEF: “Custom” works. “Generic” remains unemployed.
I’m 68 years old and for the last 35 years I’ve been helping people win interviews with résumés that STAND OUT, like a meatball on a plate of spaghetti – in Spanish and English.
If you’re one of those people who believe that you should never mention your age because it will make you appear o-l-d, then I invite you to please leave now.
You’re not ready to learn what I have to teach you.
I take my work seriously and even though I don’t know you from Adam’s Housecat, you and your search for work you want to do matter to me.
So I won’t insult your intelligence by telling you my D-I-Y résumé-writing system is the all-that-and-a-bag-of-chips solution to your search for meaningful work you want to do.
In fact, having been refining my system for over 30 years, I know the odds are good that you’re not right for my system.
Are You Winning or Losing Your Inner and Outer Game of Finding Work or New Business?
The success or failure of your search for meaningful work you want to do rides on whether you win or lose your Inner and Outer Games.
Your Inner Game: Your self-talk, self-confidence, self-esteem and degree of personal resiliency through the ups-and-downs of your work search.
Your Inner Game determines how you choose to see yourself and present yourself.
Your Outer Game: The job search tools and strategies you insist on using: résumés – generic, reverse-chronological dates-and-duties templates OR customized to the requirements of each opportunity sought; cover letters – generic or targeted; distribution strategies – shotgun or laser-focused.
Your Outer Game determines if your credentials get read and maybe win you an interview OR are treated as Job Search Junk Mail and end up a recruiter’s TBNT file (“Thanks But No Thanks”) – where useless résumés go to die.
Generic 90%ers and Motivated 10%ers
I’ve learned there are two primary groups of people seeking work: Generic 90%ers and Motivated 10%ers. And there’s a smaller group – the In-Betweeners, fence-sitters who could go either way.
From what I’ve seen over the last 35 years, Generic 90%er job seekers, freelancers, solopreneurs and executives-in-transition are committed to mass-distributing generic chronology-based résumés and cover letters that unfortunately are filled with air words, nondescript and boring. They don’t stand out any more than one strand of spaghetti stands out on a plate of pasta.
Certainly that’s not their intent, but it is the result.
Hooked on this lazy strategy, Generic 90%ers find it easier to follow the “boilerplate herd.” They rationalize (“rational lies”) all sorts of reasons not to put in the time, effort, and energy to learn to customize their credentials to the specific requirements of each opportunity they seek.
As a result, they pin their hopes on the generic Job Search Junk Mail that recruiters and hiring managers ignore because itblendsinwithalltherestofthegenericforgettablefettuccini.
If you’re a Generic 90%er committed to running your generic search for work, please believe me: you and my system are not a good “fit.”
Why? Because my experience tells me you will quit on yourself and not complete it.
I don’t want you to start something that you will not complete because that will only add to your frustration. Don’t buy my books.
As the police say, Move along. There’s nothing to see here.”
My system is for the Motivated 10% of job seekers, executives-in-transition solopreneurs, and freelancers – those who don’t quit on themselves and are willing to work to STAND OUT as an “Ideal Candidate,” not a “generic applicant.”
By taking the time to learn to customize their credentials to the requirements of each position they seek, Motivated 10%ers STAND OUT like a MEATBALL on top of thatplateofforgetablefettuccini.
And win interviews.
Please remember: “If you can’t get interviews for jobs you want, your education and experience won’t matter.”
The How To Get Interviews! Stop Sending Job Search Junk Mail Trilogy
WOW! This little book made the AMAZON KINDLE BEST SELLER LIST for Résumé Books the first week it came out!
If you’ll please scroll all the way up for a moment . . .
On the right side of the Home Page are links to five Amazon Kindle books to help you win interviews. And there too you’ll find a link to an expanded soft-cover book I co-authored with Deborah Drake – Burn Your Résumé! You Need a Professional Profile. In addition to the complete methodology, it contains a comprehensive appendix of real cover letters and real résumés that got real results for real people.
The purple OVERVIEW is just that – an overview to my system. If you’re undecided or an In-Betweener, this little one-hour read will help you decide “yes” or “no”.
The orange TRILOGY is the complete course. In Book One you’ll learn to stop minimizing yourself by identifying your most relevant accomplishments – the ones of which you are most proud and that have moved you and your career furthest down the track. In Book Two you’ll learn to tastefully boast and be memorable as you identify the specific skills you used to achieve your significant accomplishments. And in Book Three you’ll learn to create custom Objective statements to present yourself as an “Ideal Candidate” each time you apply – where it makes sense for you to apply.
And if you want focused help in any of the three individual areas you have three colorful choices from which to choose: red “Accomplishments,” green “Skills” and black “Objectives”.
If you’re a Motivated 10%er and this is for you, I invite you get what you need right now and take the first step to winning interviews for meaningful work you want to do.
Do it now, because “Through the Streets of By-and-By, one arrives at the House of Never.”
Amazon Kindle Best Selling Author
Andover, KS 67002
FOCUS: Résumé Strategist / Workshop Leader. Co-author of Burn Your Résumé! You Need a Professional Profile
CORE BELIEF: If you can’t get interviews for the jobs you want, your education and experience won’t matter